The hits just keep on coming!

The huge success of Clyde 1 radio’s “Live on Location” was recognised recently at the Scottish Event Awards with not one but two wins for Multiply clients, Bauer Media. 

The experience, which saw Clyde 1’s breakfast show broadcast live from a pod on the platform at Glasgow’s Central Station ran for five days,  was huge success reaching over 500,000 people.

To support the activity, Multiply produced all the creative assets including promotional advertising, motion graphics, branding of the studio and VIP area and the digital look and feel. 

Well done to the guys at Clyde 1 and Bauer Media. And congratulations for picking up the awards for Best Marketing Strategy and In-house Event!

Bauer Media Scotland’s Head of Brand & Marketing, Stuart Duncan, said:

“This is an outstanding achievement. When we started developing the concept, there were a few eyebrows raised and a feeling it may have been a ‘bit ambitious’. Well we did it and with a fabulous team effort delivered a spectacular weeklong event that reached over half a million consumers, helped in no small part, by the creative thinking at Multiply .”